Cars
NOVITEC refines the McLaren Elva Hyper-Roadster
For decades, NOVITEC has been refining the world’s most exclusive automobiles. With the select customization range for the McLaren Elva, which is built in a limited edition of just 149 vehicles, NOVITEC now once again demonstrates its top position in...
Lamborghini and TOD’S announce their partnership
Automobili Lamborghini and Tod’s announce the partnership of luxury leather goods, shoes, apparel and accessories. The two Italian brands’ exclusive collaboration celebrates Italian craftmanship and tradition as well as technological research and innovation: qualities that define the pairing of the two companies,...
KTM and BRABUS continue their collaboration with the launch of a brand-new Luxury Naked Bike
The first-ever BRABUS 1-Second-Wow effect on two wheels is going dark with the world premiere of the next chapter in the collaboration between leading European motorcycle manufacturer KTM and world-renowned German luxury mobility brand BRABUS. Following the luxury mobility brand’s...
Lamborghini presents the Invencible and Autentica – A final and unique farewell
With just a few weeks to go before Lamborghini’s first hybrid super sports car makes its debut, the Italian firm is celebrating its renowned naturally-aspirated V12 with the Invencible coupé and Auténtica roadster: two unique, one-off cars that highlight the...
Bugatti Baby II Carbon Edition inspired by the W16 Mistral roadster
A limited-edition carbon-inspired new Bugatti Baby II has been created exclusively for W16 Mistral owners. Developed in partnership with The Little Car Company and hand built to each customer’s specifications, the Baby II Carbon Edition follows the exterior and interior...
Bugatti Chiron Profilée becomes most valuable new car ever auctioned
The Bugatti Chiron Profilée, a one-of-a-kind piece of Bugatti history and the last W16-powered car available from the Atelier, has sold for an incredible price of 9,792,500 Euros net*. This sale at the RM Sotheby’s auction which took place in...
Bugatti and Larry Sands launch the first-ever Bugatti eyewear collection
A daring, bold and trendsetting optical collection spanning nine distinct styles across 37 statement pieces has been unveiled as part of the Bugatti Brand Lifestyle’s all-new eyewear collaboration. Launched at a prestigious private event at the hotel Principe di Savoia...
Ford returns to Formula 1
After more than two decades, Ford is returning to Formula 1. The iconic American automaker and Red Bull Powertrains are entering into a longterm strategic technical partnership for the development of a next-gen hybrid power unit to be used from...
AMALGAM COLLECTION unveil the Ferrari 250 GTO body replica in aluminium
The artisans at Amalgam Collection have recently unveiled an extraordinarily beautiful handmade creation honouring the design of the iconic Ferrari 250 GTO: a hand hammered aluminium replica of the 250 GTO body, at a quarter the size of the original....
Redesign for the Lamborghini Museum in Sant’Agata Bolognese
The Automobili Lamborghini Museum officially reopens following a redesign and new layout, with the event marking the start of Lamborghini’s 60th anniversary celebrations in an important year for the Sant’Agata Bolognese company. The museum has changed its name and been...
